Monday, October 29, 2012

The man you like to hate

This is another commercial video for Bangkok Life Insurance.
It was about a insurance salesman who tried to sale the insurance
by using outbound marketing strategy for example, door-to-door and cold calling.

In Thailand, people do not like insurance salesman as they view that
those insurance people are trying to persuade and covey
them to buy the insurance which is very annoying.

In this commercial video, it represented insurance salesman as a cockroach
which people are scared and do not want to talk with.

In the end, the salesman tried to use inbound marketing strategy instead of the old traditional strategy, and he succeeded.

Episode 1


 Episode 2


Episode3
 

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