After today professor lecture, we find that the internet has created lots of impacts
on every area of business. Based on mednet.com case,we understand that the importance of Marketing Research for Marketing strategy.
I find the the paper on forrester which explains the impacts of internet on marketing research. The paper explains thatNew online research methodologies are poised to revolutionize the market research industry once again, and Web 2.0 will change how companies communicate with their customers.
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