The interesting method that advertiser use in this campaign in its website - radikalbebas.com is educated the visitor about free radical. The website attrack visitor to interact with them to try its services. If they satisfied they can tell their friends by reffering up to 5 people. Advertiser offer its product as one of the solution.
HP in similar way use bloggers to increase sales of th HDX Dragon notebook PC. They gave the notebook to 31 top bloggers to review it and write about it in their blogs. Only with that costs, HP boost its Dragon sales 85%, traffic to HP website increase 15%, and also got 10% total sales PC increases as the "halo effect".
Read the case study here.
Watch one of reviewer video here.
No comments:
Post a Comment