Sunday, October 7, 2007

Mobile ads: The next big ring

''Mobile advertising has the potential to become more successful than internet advertising as the delivery medium is more immediate and personal''

''The mobile audience in Asia is indeed larger and more immediately reachable than the online users, and with the increasing ubiquity of internet access over mobile handsets, the web browsing experience is available to a large new audience.''

Jeff Teh, a senior research analyst at Frost & Sullivan(www.frost.com), said in a recently issued report.

Do you agree on this? As customer, are you ready to accept this free service? For your company, are you confident to invest in this kind of advertising?

( prepared this blog based on http://www.bangkokpost.com/061007_Business/06Oct2007_biz40.php)

2 comments:

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