Application errors could cost a site big money if they are encountered by large numbers of online customers and if they cause customers to turn to competitors’ sites.
The Harris poll, conducted by Harris Interactive, found that 89% of those surveyed about their consumer transactions at shopping, banking, travel and insurance web sites say they expect problems when conducting online transactions. 82% say they are not willing to accept a lower level of service online than in the offline channel, and 34% say they’d turn to a competitor if they did experience problems
http://www.crm2day.com/news/crm/116529.php
Cheers
Vijay
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