In the last class we talked about the opportunities that Mobiles offer to emarketers.
When Mobile came to play it immediately became synonymous of endless possibilities through constant connection, anytime anywhere.
But, as usual, there is a dark side of the coin: Privacy issues.
And the I-phone case offers us an interesting argument to debate
1 comment:
I agree with this article when it stated that we have to be aware on what we are doing. Either 'sell' our valuable information to mobile service or keep our 'secret personal info' to ourselves. With many mobile software have the ability to store/track consumer data, privacy is definitely an issue. It seems customer needs to think twice when using their phone as it can reveals information that might be too personal.
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