Thursday, October 21, 2010

Little Felica Chip and Value Proposition

A FeliCa is a contactless small IC chip.Its technology is wireless self-powered.When FeliCa is embedded in some Mobile Phones and Smart cards, it supports many benefit features such as multi-application, flexible access, high speed secure transaction and etc. For example,DoCoMO Phone and Suica Card.The first FeliCa-equipped DoCoMo Phones grew up in sales from 5,000(trial market) to 1.3 million during 6 months.This case may be related with Value Proposition.Pls click and enjoy above vedios.

1 comment:

Phensuda said...

Thank you very much Ya for sharing these clips. Filica is very useful and make people life a lot easier. However, it s also dangerous. If the owner lost it. They can lost a lot of money if someone use it. Moreover, if you lost your wallet, someone may know who are you from some card in your wallet, but if you lost Felica chip, nothing show that it s belong to you. Therefore, you may not get it back.