Wednesday, November 19, 2008

Combine your loyalty card into one?

When Prof. Sugai showed how many loyalty card he has, I ask myself "What the hack he is doing? Is it really cool to have many loyalty card? why can't he just carry one card for all loyalty program?" - Well, the method explained at eHow gives some small tips. The service on this site allows you to enter barcode from your loyalty card then print out the new card with those barcodes. Simple but smart solution, I think.

Nonetheless, I don't know if you guys know about other tools/solution that help consumer combine many cards into one?

4 comments:

Othman, Mohd Muneer said...

dear bic

this eHow give a link to http://www.justoneclubcard.com/

i browse thru their steps.. they require a kind of barcode to be input in their online form.

then i check some of loyalty card that I have.. well they don't have any barcode.. any privacy issues?

well it is a cool one but I have not heard any other tools that help me to combined all my loyalty cards.

my 2cents opinion

Ahmad, M.A.H.M. Kabir said...

Good but i have a doubt, is it really tell that having lot of cards means that person is loyal to particular service / product. If an active but idle thing belongs to him/her, whats its real value for company. So isn't it a wrong explanation?

norazizah said...

WOW this sound good...i wanna get it one...BUT what im concerning about the redeemtion. hot it is connected with different parties or all pints will accumulate into one "bucket".

In my country very few parties implementing this kind of "cool" thing.

for me, its really easy and I just bring one card to collect my points hehehehe..WOW this make me more Loyal and keep my loyalty ehheheeh..anyway their value proposition may be achieved are as a customer ..self-satisfaction and easy. Of course my purse will become thin..slim..slender...hehehehe...
Anyway i wanna points as many as I can to redeem into airlines ticket..

Saruul said...

Point card issuing companies use it for: 1) Loyalty program; 2) Advertisement in your wallet (printing product ads, web address and so on). On the other hand, having a big point card collection is difficult for the customers.
Therefore, finding BALANCE is becoming an important issue here.

It can be a good business idea to become a "middleman" between businesses and their customers and issue combined point cards, as well as create web site where the customers can print out point bar codes. Also, we can sell discount cards through the web site. It will draw high traffic, if we find a smart business model. :)

What do you think, guys? Is this an example of affiliate program or not?