In Thailand, one the the most touching TVCs are produce by Thai Life Insurance Co., Ltd.
as most of its ads are focused on life in the way people may tend to overlook (disease, sickness, disabilitiesm death, loose the love's one, etc.). However, these ads have been well-recogized
and received good awareness by the audiences.
The VDO below is one of the examples;
1 comment:
Dear Valen and everyone!
I really like this advertising also. I feel it is very touching, and I realize that life is uncertain. As you may notice that every commercial of Thai Life Insurance, make people feel sad, and realize that they need to buy an insurance. However, as I work for AIA, a competitive company of Thai life Insurance, I got a lot of call from my prospective customers. They told me that they saw this advertise and they want to buy an insurance contract with my company(AIA). Therefore, I am not really sure if this type of advertising work for Thai Market.
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