Around 2005, average price of leaking personal information was 500 yen per one individual information. Companies which leaked information, like Yahoo, Lawson, Family Mart and so on, paid 500 yen to each customer by in-sotore credit.
Problem related to personal information incurs destraction of brand, and it is enough damage for companies. In addition, costomers' trust could not be recovered by 500 yen.
Nowadays, no company pays 500 yen. Recalling those days, It was funny, meaningless custom when Japan had first met problems of personal information.
This year Sony leaked more than 100 million of personal information and has not announced about compensation. I'd like to take notice its behavior for that.
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