Location-based service is the major trend at this year's digital culture festival in Austin, Texas
SXSW Interactive is well known for being a five-day hothouse for trends, and this year – despite a slightly more sober atmosphere – was no exception. The unofficial theme could have been real-time, from search to conference coverage and socialising. Festival buzz was amplified on big screens through the centre, which scraped SXSWi-related posts from Twitter and folksonomised conversations and party gossip. As in previous years, corridors were still lined with geeks and their laptops, but there was noticeably less lengthy blogging and more time spent on netbooks and phones issuing pithy tweets during sessions. And consequently the convention centre's wireless was flawless all festival, while iPhone users had brought AT&T's mobile network to its knees by the first day.
http://www.guardian.co.uk/technology/2009/mar/19/sxswi-texas-internet-trends-are-location-social-networking
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