Monday, October 19, 2009

Chinese companies move in on Japan's ailing sake industry

We have a lecture concerning about our marketing plan for Sake.
I found the old news about the Sake industry but
that will support our marketing plan.The articles explained
The buying of famous Japanese brand name from China will
affects to Sake industry which is already ill.
Zaw

The ssecrets of marketing in Web 2.0 World

Hi everybody

I came across this article and I thought that it may be useful.
http://online.wsj.com/article/SB122884677205091919.html

From Mongolian Countryside to the World

This time I would like to introduce my company and share my small plan after graduate IUJ.

Well, it is now very easy to obtain you necessary things in very short time since a thing called internet developed last 10 years throughout the world.

The information technology is developing in our country strongly and all of the banks, hotels, restaurants, supermarkets, filling stations, public service offices, tourist centers and airline offices are operating their services basing on internet.

http://neworld-tuka.blogspot.com/2009/10/from-mongolian-countryside-to-world.html

Sunday, October 18, 2009

Value creation and Value added service, VAS for NGN

Any business success is closely related to value creation. Purpose of any business is to create value for closely linked groups such as customers, employees, and investors. Successful value creation is focused on selecting, developing and rewarding right customers and attractive return for investors.
Making consistently useful products and services for customers is value creation.
Successfull value creation follows well defined value-adding services ( VAS ) and activities.
VAS is popular as a telecommunications industry term for non-core services but, it can be used in any service industry, for instance WEB 2.0.
VAS has unique characteristics and they relate to other services in a completely different way.
There are two types of VAS. The first service type are those value-added services that stand alone from an operational perspective. These types of services need not be coupled with other services, but they can be
For example, SMS could be offered and used as a service without voice calling.
The second, and arguably more numerous and important type of VAS, are those services that do not stand-alone.
As for VAS, I consider about VAS for next generation network (NGN).
Next Generation Networking (NGN) is a broad term to describe some key architectural evolutions in telecommunication core and access that will be diployed over the next 5–10 years. The general idea behind NGN is that one network transports all information and services (voice, data, and all sorts of media such as video) by encapsulating these into packets. NGNs are commonly built around the IP (Internet protocol), and therefore the term "all-IP" is also sometimes used to describe the transformation toward NGN.
Value Added Services for Next Generation Networks examines the quest for the real added value in modern communication systems.

Future of Mobile technologies

Mobile has certainly evolved from a calling device to a smart hand held powerfull information tool. These days we have so much of information around us that to know each and everything is going to be immpossible, But having one such cool device can certainly change the way we operate.

Kindly check this short video presentation from Pattie Maes' lab at MIT, spearheaded by Pranav Mistry

Privacy is big issue for social media marketing

With the development of social networking, the importance of social media marketing is increasingly appreciated. Recently, Emarketer website released a report which ranks social networking as one of the most important online activities,which only falls onl behind email. “This is a particularly important finding,” according to the report, “in that it suggests that these younger users have integrated social networks into their lives to such an extent that it has become a trusted resource for their decision making.”

However another survey done by Pontiflex found that 96% of online adults have shared an e-mail address while only 12% were willing to give their social network user name. According to their interpretation, "users may be more comfortable with sharing via email because of its opt in nature—and brands may need to start with that relationship with users before jumping into acquiring leads via social networking environments". This is true that people are more concerned with their privacy in social networking. To harness Social media marketing to win out in the market, costomers must gain trust from their customers by creating, delivering and communicating value, then social media can contribute more to the success of marketing.

Thursday, October 15, 2009

The world in 2009

ITU Telecom World 2009 international forum was held in Geneva a week ago and opened by the UN Secretary-General. ITU means International Telecommunication Union and they released this report titled “The World in 2009: ICT Facts and Figures”.

This report provides very insightful information and important statistics to us. For example: “Mobile cellular has been the most rapidly adopted technology in history. Today it is the most popular and widespread personal technology on the planet, with an estimated 4.6 billion subscriptions globally by the end of 2009 which means 67 people in per 100 inhabitants. Moreover, in 2009, over a quarter of the world’s population-or 1.9 billion people have access to a computer at home. Therefore, ITU announced its latest ICT Development Index. Sweden ranked 1st in Europe and South Korea ranked 1st in Asia and Pacific.”

Here is also a very interesting report titled “Confronting the crisis: Its impact on the ICT industry”. I firmly believe that all those ICT development will eventually wipe out the worldwide digital divide.