Monday, December 3, 2007

A free food advertising newspaper on a stand at our local supermarket is really using QR code well

A free food advertising newspaper on a stand at our local supermarket is really using QR code well

The 16 page A3 format paper is loaded with glossy images of various dishes supported with dietary information and the preparation instructions.
There is a recipe for each day of the week over a month and is designed to show a well balanced diet using a variety of ingredients, Japanese & imported items
What caught my eye was the QR Code for each dish, the contents of the QR code hyperlink show similar information as the print but with the options to save, send to a friend and navigate to other recipes and services to receive news updates and new recipes.
The phone website is easy to use with supporting images.
The PC website is www.quicooking.com

http://gallerie-japan.livejournal.com/

1 comment:

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