According to American Marketing Association: "Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message. Nicknamed viral because the number of people exposed to a message mimicks the process of passing a virus or disease from one person to another."
Wednesday, October 17, 2012
An example of good viral ad
I do not like Cola and do not drink it. But this Coca-Cola's viral ad (http://www.youtube.com/watch?v=lqT_dPApj9U) impressed me
- more than 5 mln views for almost no
money!
According to American Marketing Association: "Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message. Nicknamed viral because the number of people exposed to a message mimicks the process of passing a virus or disease from one person to another."
According to American Marketing Association: "Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message. Nicknamed viral because the number of people exposed to a message mimicks the process of passing a virus or disease from one person to another."
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