Why branding?

In class, we have 5 whys to find a right SEED question and I wonder why branding.
Everything our company try to do is to get profit. So, my answer is that branding is for profit.
According to the title, we look at two aspects: for internally, branding supports for employee satisfaction, loyalty and achievement; and for externally, branding differentiate our company from other competitors, influences the customer's purchase decision and adds value to our business. For further discussion, please look through the above mentioned title.

Mail Magazine from Obata-san

I received Obata-Shuzo's Mail Magazine just today, and Obata-san mentions our eMarketing presentation in the Mail Magazine. I'm sorry for such a late posting, but wanted to share my translation of Obata-san's comment with you.

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December 14 last week, I went to International University of Japan in Urasa and listened to students' presentations.
35 graduate students from about 20 countries made 6 groups and presented Sake marketing plans in foreign markets. Listening to a great deal of wonderful ideas from international students, I felt the 3 hours passed so quickly.
This course will continue until early summer next year. I'm looking forward to seeing how Niigata Sake industry will be developed from different countries' point of view!
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I'm glad Obata-san liked our presentations.

Thank you Professor Sugai, and everyone!
Have a happy holiday!

Thank you!

Dear eMarketers,

I just wanted to thank you for making such great efforts on this year's blog. I'm very impressed with what you were able to post here. Please enjoy the holidays and I look forward to seeing you all after the New Year.

8 Interesting Things About Marketing & Social Media In Russia

This blog is interesting. It has a lot of foot
note that we can reference.You can read
here

Top 10 Semantic Web Products of 2009

2009 has seen a lot of Semantic Web and structured data activity. Much of it has been driven by Linked Data, a W3C project which gained momentum this year. According to Sir Tim Berners-Lee, the inventor of the Web, Linked Data is a sea change akin to the invention of the WWW itself. We've gone from a Web of documents to a Web of data.

http://www.readwriteweb.com/archives/top_10_semantic_web_products_of_2009.php

Facebook change gives users more privacy controls

Face book continuosly working for privacy controls.
read more

The Mobile device will be the world's primary connection tool to the internet in 2020

I am going to post this video, please watch this video, it will give you some useful information..